Greater Than the Sum of Our Parts
KPI Analytics has an atypical corporate structure. What have a group of partners who came together in recognition of their respected strengths. We work together to create a complete atmosphere of competence. Some of us stay focused on operations, others are concentrating on client service. Some are big-picture types. Others have a painstaking attention to detail. No one skill is more important. Each is essential to what KPI Analytics delivers, and why our clients keep coming back.
President / CEO
As CEO, CJ brings many years of building sales and marketing operations for B2B companies. He works with KPI’s delivery teams and clients to design, implement, execute and manage scalable demand management and service revenue engagements.
Before joining KPI, CJ was the Vice President and General Manager, Global B2B at Total Defense, a cloud based malware security provider and carve out from CA Technologies. In one year at Total Defense, CJ built inside sales and marketing operations from the ground up in New York and Dublin while managing channel sales teams in the US, Europe and Asia to hit quota and over achieve budget.
Prior to Total Defense, CJ ran global maintenance renewals for CA Technologies’ security division (NASDAQ: CA). CJ also managed Service Source International (NASDAQ: SREV) as CA’s renewals execution partner and increased renewals by more than 50% in the largest opportunity segment globally.
Before joining CA, CJ was the Vice President and General Manager at Rainmaker Systems (NASDAQ: RMKR), where he ran sales and operations of their global demand marketing services. CJ was the CEO of demand marketing pioneer, Sunset Direct which was acquired by Rainmaker to lead its turnaround. Within one year, Rainmaker achieved profitability after six years of losses in the tens of millions. CJ stayed on to drive two consecutive years of high double digit revenue growth, record profitability and a 4x market cap increase while achieving the Deloitte Fast 50 Award.
Founding Partner – Sales and Marketing
Joe strengthens KPI with close to 20 years of sales, marketing, and operational expertise. His primary roles include helping the market gain an understanding of the power behind the KPI Analytics, Inc. brand, building the KPI business-development functions, managing client acquisition, and implementing new business ventures. Joe’s experience includes building three successful start-up ventures, driving sales for the ERP software company, PowerCerv, and leading sales efforts for global outsourced sales and marketing support company, Rainmaker Systems, Inc.
The last ten years of Joe’s career has been in the outsourced sales and marketing/demand generation space. The first six were spent building a successful US-based business-to-business call center from the ground up; the last four years were as a sales leader for Rainmaker Systems. During this period, Joe secured business with industry leaders including Panasonic, CA, Walgreens, 3Com, and ADC as well as numerous leaders in the SME space. During that decade, Joe also developed a thorough understanding of what is necessary for a successful outsourced partnership. This understanding proved essential to the founding of KPI.
Joe has a very deep belief that KPI’s many years of B2B experience, relentless diligence, and world class talent, combined with the pioneering spirit of the KPI delivery team provides the perfect environment for client success.
Founding Partner – Sales
Dustin has dedicated his entire professional career to helping companies drive incremental revenue, from determined start-ups to established business-to-business corporations. He began developing his expertise prior to finishing his undergraduate studies, working at a database marketing and lead generation firm, Sunset Direct, barely out of his teens. He soon started in an inside teleservices role with a core responsibility of identifying quality leads for clients such as Intel, Borland, Canon, Pentax, Ositech, IBM, Kidasa, and Texas Instruments. Dustin ultimately served as the vice president of sales for Sunset Direct’s customer acquisition. He became a partner prior to their sale to QuarterEnd, Inc. which eventually sold to Rainmaker Systems, Inc. At Rainmaker, Dustin served in a named account sales position for 3.5 years and was their top sales contributor in 2005 and 2006.
Dustin brings to KPI Analytics a strong understanding of the customer-appreciation commitment, along with proven ability to identify and develop inside sales talent, as well as welcome database marketing and industry expertise.
Founding Partner – Corporate / Client Operations
Dowd has been an operational leader in the lead-generation services industry for more than 14 years. His mission is to help clients solve sales and operational challenges through market intelligence and lead generation and management programs. He started his teleservices career developing leads for key clients (large and small) and worked his way up to management giving him the ability to understand the entire teleservices process from beginning to end.
Dowd has a key understanding of overseeing program implementation, relationship management, execution, and delivery. He has a consistent track record delivering outstanding results for emerging and Fortune companies including, Cisco Systems, Intel, Ingram Micro, Sony, Panasonic, CA, Everdream, Lumenate, and Meru Networks. Dowd helps instill KPI with an extreme commitment to customer service and consultative communication.
Founding Partner – Client Services
AJ possesses more than 15 years of client services expertise specifically tailored to supporting marketing and sales initiatives. She has been consistently praised for her involved leadership and dedication to client execution and operations for both emerging and major accounts within the call center industry. AJ equips KPI with an ability to leverage industry benchmarks on performance, and to better identify key resources and lead management processes that drive effective contract execution.
AJ has lead go-to-market initiatives for companies including Candera, Aruba Wireless, Sonexis and Blue Coat, and has been recognized as an early adopter in executing real-time response management and integration data processes with major clients. She has also facilitated outstanding support on Lead Generation sales and marketing campaigns for Fortune companies such as ADP, BMC Software, Adobe, Verisign and Samsung.
AJ graduated sum cum laude from the University of North Texas with a Bachelor of Science in Hospitality & Tourism management. She is also on the advisory board for the colleges’ Network of Working Women’s Association, a National Key Honor Society Member since 1994. Outside of work, AJ enjoys, traveling, weight training and golf.
Director of Account Strategy, Client Services
Andrew has more than thirteen years of professional experience within the enterprise tele-sales and marketing support space, with a primary focus on sales lead generation. During this thirteen year period, Andrew developed expertise in general marketing campaign implementation and management with a particular focus on reporting and ROI analysis. He has been responsible for driving numerous individual and team initiatives that uncover and decipher campaign data/market trends that have been the foundation for highly successful marketing programs for some of the most discernible leaders and the mid-market to Fortune space.
Prior to KPI, Andrew served in management roles at two prominent marketing firms focusing on account management and sales operations. Andrew lead support teams of up to 50 participants, managing every aspect of campaign preparation and execution. During this time he successfully supported a variety of business technology and services firms, ranging from Fortune 500 to start-up companies.
Since joining KPI, Andrew has played a key role in defining client campaign strategies and currently holds the role of Director of Account Strategy, Client Services.
Andrew graduated from the University of Texas with a degree in Public Relations.